DraftKings Set To Open First Food & Beverage Venue In Michigan

Last month, DraftKings Inc. and Sports & Social entered into a new strategic partnership to create the first-ever Sports and Social DraftKings location. The 10,400-square-foot restaurant is expected to join the Somerset Collection of businesses located just south of Troy, Michigan. The first Sports & Social DraftKings location is being designed in collaboration with ICRAVE, an internationally awarded development firm that specializes in creating upscale sports and entertainment spaces. 

What is Sports & Social?

Sports & Social is a high-energy, first-class-style dining experience created for sports fans across the country. Currently, Sports & Social has dozens of locations across the US where fans are already gathering to watch their favorite games while enjoying items from their made-from-scratch menu. 

Sports & Social is owned and operated by Live! Dining & Entertainment, a division of The Cordish Companies. A leader in the food & beverage industry, Live! Dining & Entertainment welcomes 55 million visitors every year to its sports-anchored destinations and venues. The company has proved to become one of the largest and most successful restaurant concepts in the US.

Principal of The Cordish Companies, Reed Cordish, commented on the recent partnership, stating, “DraftKings is an industry leader in sports betting and entertainment, and we are incredibly excited to work with them to bring this new experience to life. We are always looking to create new and innovative experiences for our guests and this collaboration will allow us an exciting opportunity to do so, bringing an incredible premier sports-watching experience with sports betting all under one roof.”

Sports & Social venues are often located at world-class casino resorts, or within professional sports stadiums. Some of the most popular Sports & Social locations include the following: 

  • Sports & Social Ballpark Village (Adjacent to Busch Stadium; St. Louis, MO)
  • Sports & Social The Battery (Adjacent to Truist Park; Atlanta, GA)
  • Texas Live! (Arlington Entertainment District, TX)
  • Live! Casino Pittsburgh (Pittsburgh, PA)
  • Live! Casino & Hotel Philadelphia (Philadelphia Stadium District, PA)
  • Live! Casino & Hotel Maryland (Baltimore/Washington Corridor, MD)

DraftKings chief business officer, Ezra Kucharz, also commented on the recent partnership, “Today, so much of sports betting is focused on the mobile-technology aspect, however, the in-person experience is an integral layer that we look forward to advancing alongside Sports & Social’s premier dining and entertainment offerings,” stated Kucharz. “By aligning with one of the fastest-growing entertainment concepts in the country, we now have the opportunity to bring our world-class products to life by offering engaging, interactive, and fan-first destinations to skin-in-the-game customers.”

What will Sports & Social DraftKings be like?

The first Sports & Social DraftKings location is planning on featuring:

  • Made-from-scratch gameday food specials
  • Specialty cocktails and drinks
  • Variety of craft, domestic, and import beers
  • 32-foot LED media wall

Not to mention, DraftKings announced plans for a dog-friendly outdoor patio and a private dining room reserved for special events or parties. The new food and beverage venue also plans to host live music and entertainment multiple days per week for guests to enjoy while visiting. On top of that, Sports & Social is expecting to have a variety of arcade and party games like skeeball, foosball, Beirut, and shufflepuck available for guests. 

“We are honored that Sports & Social DraftKings has chosen to establish its first U.S. location at Somerset Collection,” said Managing Partner of The Forbes Company, Nate Forbes. “Our guests travel from across Michigan, the Midwest, and Canada to experience many brands that are exclusive to Somerset Collection, and we are thrilled that this venue will give them another reason to make this region a destination,” said Forbes.

The new Sports & Social DraftKings location will be located adjacent to the Somerset Collection South in Troy Michigan.

Mac Daniel is a South Carolina-based freelance writer for PlayOnlineCasino and PlayOnlineSportsBetting. He has experience writing about a wide variety of topics, including healthcare, tourism, non-profit organizations, and most recently casino and sportsbetting news. To check out more of his work, visit www.playonlinecasinomi.com or www.playonlinesportsbetting.com

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